In today’s digital age, internal communications is no longer a back-office function. It is an essential tool to help businesses succeed and thrive in fast-changing external environments and business conditions. At the same time, internal communications is also one of the most challenging and neglected areas for many organizations. A recent study by The Center for Effective Organizations found that only 14 percent of employees felt their company effectively communicated with them and that only 17 percent of employees trust company information. This shows that many companies have room for improvement when it comes to internal communications. Here are three ways you can fast track your business’ internal communications.
Don’t forget the basics
Many companies forget the basics of internal communications such as having regular meetings, writing effective emails and circulating newsletters. It’s important to remember that internal communications is not just about digital tools. Regular meetings and newsletters will still be important for some employees. For example, there may be some employees at your company who don’t have access to social media or the internet. In these cases, newsletters can be a helpful way to get information out to these employees.
Hold regular meetings and trainings
Regular meetings are an important part of internal communications. They give employees a chance to voice their opinions, ask questions, and get clarity on company direction and priorities. Meetings can be structured or unstructured, depending on the team’s needs. For example, you may want to schedule weekly or monthly meetings with your leadership team. You may also want to schedule regular meetings with your department heads and managers. If employees can’t always attend meetings, it might be a good idea to record and share the contents of any given meeting to help improve communication. This can be done with services such as Scribie.
Use digital platforms effectively
Internal communications tools such as intranets, blogs, and social media platforms (such as Slack) can help you fast track your business’ internal communications. But you need to use these digital tools effectively. For example, you can use your intranet to create a knowledge base, where employees can share tips and best practices. You can also use your intranet to host regular trainings and webinars, helping employees improve their skills and stay on top of industry trends. Blogs and social media can be helpful for engaging employees and providing a regular flow of information. You can use social media to share regular updates about your company’s latest events, new products, and challenges. You can also use social media to host polls and ask questions about challenges your team members are facing.
As you can see, there are many ways you can fast track your business’ internal communications. From attending to the basics of internal communications to using digital tools effectively, there is a lot you can do to improve internal communications at your company. To get the most out of your efforts, make sure you are attending to the 3 areas highlighted in this article. And, if you still feel like your business needs a helping hand, don’t fear. Why not check out 3 ways to save your business?