Authenticity is pretty subjective, right?

I mean, the me I am right now is not the same me that I was when I started my business 10 years ago. Hell, I’m not even the me I was 6 months ago.

But there is a core piece of you that never changes.

That’s the thing about you that attracts your tribe. They can spot you from a mile away because the real you shines like a beacon.

Well, actually, they probably can’t. But, it’s not your fault. Really. 

You may have a great brand. You may even have a damn good brand. But if your brand doesn’t embody that authentic piece of you, it doesn’t effing matter.

Branding your business is a delicate business. It isn’t as simple picking colors and fonts. It’s not just “being yourself”.

I’m going to go ahead and assume you are an adult, and that you understand the origin of the process of “branding” goes back to the Old West.

It was how ranchers identified their herds and kept the thieves from absconding with their livestock.

A hot iron with a designated mark was burned into the skin, leaving a scar that was impossible to remove.

Once you were branded…that was it.

Luckily for us – that’s not the case anymore.

Your brand can flex and grow with you – morphing into the newest incarnation of you. And if you are true to your authentic self, it won’t ever feel fake or contrived.
So, let’s say that you’ve been doing that thing you were meant to do…

whether it’s making jewelry…

or coaching lives…

or teaching people how to be healthy

(or any number of other things)

Chances are that you’ve been doing it wrong.

You got your website set up, you wrote your copy, you are selling stuff…but honestly, business isn’t like, on fire or anything.

That’s because your website, your copy, your everything isn’t really properly conveying your personality…

And that’s where I come in.

How Can I Help?


I used to call myself an Intuitive Designer. And that’s still true. But after a long conversation with a guy who only knew me via my website, I realized that what I really dig isn’t the website creation or the design alone.


What I love, love, love doing is helping each individual client’s personality be so apparent via their website that the *right* people can’t help but find them and practically throw money in their direction.

What I super specialize in doing is helping YOU transform your website, your copy and the general feel of your website from meh to WOW.





If you want to reach the right people, it’s absolutely imperative that your website conveys not only your services but also your personality.

I’m calling it Authentic Alchemy because it’s taking what you’ve got and turning into GOLD.

a seemingly magical process of transformation and creation into an authentic online representation of YOU via your copy and your website.

And just so we’re clear…

This is not something where you can just click the buy button and you’re in.

Not everyone is going to be a good fit for this project, and we need to talk about where you are in your business and what you’ve currently got going on. We need to make sure we are a good fit before I take your money.

Oh, and the price tag…that’s probably something you’re wondering about too.

Ready to chat?

Use the form below to get in touch.


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Nice Words

from my amazing clients

“I have worked with Amanda Krill – she was a joy and a total pro. Her work was top notch, she delivered on time, and gave me exactly what I wanted. I have worked with other people but I always end up going back to Amanda. She “gets me” and my brand. In fact, I’m never working with anyone else ever again.”

Theresa Reed

The Tarot Lady

“I waited so long to get help with both my websites because I couldn’t find the right person, so when someone suggested Amanda and she offered clarity, a great turnaround, and skillsets on WordPress and Squarespace, I was sold!

She overdelivered, totally upleveled my sites, and “got me” after just one quick phone call, and I will definitely use her again in the future.”

Laura Pennington Briggs

“I love that Amanda has the gift of making something so technical reflect our heart and soul. I won’t trust anyone else when it comes to my site.”

Gina Dennis

The Madcap Miss Adventures of a Narcoleptic