Amanda Krill https://amandakrill.com Intuitive Alchemist Fri, 27 Nov 2020 00:45:08 +0000 en-US hourly 1 https://amandakrill.com/wp-content/uploads/2015/06/cropped-akfav-32x32.png Amanda Krill https://amandakrill.com 32 32 171411553 Why Entrepreneurs Swear by Reading as a Precursor To Success https://amandakrill.com/why-entrepreneurs-swear-by-reading-as-a-precursor-to-success/ https://amandakrill.com/why-entrepreneurs-swear-by-reading-as-a-precursor-to-success/#respond Fri, 27 Nov 2020 00:45:08 +0000 https://amandakrill.com/?p=8658 Have you ever wondered what kind of common traits do successful entrepreneurs have? You could probably list dozens of things that all of the rich and famous entrepreneurs share, but there’s one thing that almost every successful person shares; a thirst for reading. Reading is something that virtually all entrepreneurs swear by as a precursor […]

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Have you ever wondered what kind of common traits do successful entrepreneurs have? You could probably list dozens of things that all of the rich and famous entrepreneurs share, but there’s one thing that almost every successful person shares; a thirst for reading.

Reading is something that virtually all entrepreneurs swear by as a precursor to success. In this post, we’re going to see exactly why it’s so important and how it could change your approach to running a business too.

Reading blogs can help improve your knowledge of niche or specific subjects

Reading is a fantastic way to get more knowledge about certain things, but there are times when you can only learn so much from something like a book. Sure, books are incredibly detailed and there are some huge books and manuals that will teach you a lot about specific subjects. However, you should remember that books need to be written and published. This process takes a long time, meaning a lot of the information can be missing things or outdated by the time you read it.

In comparison, blogs and websites can be a great alternative for learning about niche subjects, such as https://www.ami-imaging.com/5-mistakes-companies-make-with-eforms-software/. This post covers a fairly specific type of software that companies might use and discusses some of the mistakes. This is considerably more detailed and specific, making it extremely useful for certain business owners.

Reading journals of other entrepreneurs can help you understand their mindset

It’s never a bad idea to read biographies or journals of other successful entrepreneurs. This helps you get into their mindset and teaches you a lot about how they approach specific problems. In the future, you might be faced with a similar situation that these entrepreneurs have, and reading their content is likely the only way you’ll find answers to those problems.

Reading empowers you to make more informed decisions for your business

Reading ultimately makes you smarter and more informed about specific kinds of subjects. As explained in https://amandakrill.com/making-smarter-choices-for-your-business/, it’s important to make smarter decisions for your business to help it not just survive, but also grow. Reading blogs, books, websites and news pages will help you be more informed, allowing you to make better decisions to boost your business.

Reading improves your vocabulary and helps you become a better business person

Reading is also a fantastic way to grow your vocabulary. This makes it a lot easier for you to get a message across when speaking to clients or customers. It makes you look more professionals and creates a good first impression.

Reading social media helps you understand your customers better

Lastly, don’t underestimate the value of reading social media when it relates to your business. You’ll learn a lot about how your customers perceive your brand. If you’re looking for more ways to use social media to understand your customers, we suggest taking a look at this informative article at https://blog.hootsuite.com/social-media-tips-for-small-business-owners/.

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Inventive Ways to Reuse Your Kitchen Waste, Scraps and Leftovers https://amandakrill.com/inventive-ways-to-reuse-your-kitchen-waste-scraps-and-leftovers/ https://amandakrill.com/inventive-ways-to-reuse-your-kitchen-waste-scraps-and-leftovers/#respond Wed, 25 Nov 2020 19:45:14 +0000 https://amandakrill.com/?p=8655 There’s a saying: “One person’s trash is another person’s treasure.” In 2020, we’re all looking for ways to reduce our carbon footprints and express our gratitude to the Earth which has fed and nurtured us. The last place you would expect to do this is the kitchen rubbish bin. However, besides composting and recycling, there […]

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There’s a saying: “One person’s trash is another person’s treasure.” In 2020, we’re all looking for ways to reduce our carbon footprints and express our gratitude to the Earth which has fed and nurtured us. The last place you would expect to do this is the kitchen rubbish bin. However, besides composting and recycling, there are many innovative ways to repurpose and reuse one’s kitchen waste. Read below to discover ways to grow fresh new vegetables, simmer a savoury broth, or mould new candles.

Meat Bones and Vegetable Scraps  

Instead of throwing away the unchewable meat bones of last night’s dinner, or unattractive vegetable scraps that never made the cut, roast them with savoury and flavorful spices. Once the scraps are golden brown, withdraw them from the oven. After your mixture emits a flavorful waft, scrape them into a pot of water with any remaining meat juices. Bring the mixture to a boil to serve up a fresh, homemade broth perfect for any soup, chowder or noodle dish.

Stale Bread 

If you have ever found yourself in a situation where your bread has become stiff and stale, do not throw it out. Check your bread for any mould spots, but if it is clear, you have a perfect base for fresh breadcrumbs or crunchy croutons. Cut the bread into small pieces, shake a dash of garlic and onion powder, as well as salt and pepper over the square pieces. Pop them in the microwave or oven until golden brown, and you have yourself some mouthwatering croutons to go with your homemade broth.

Lemon Rind as a Natural Air Freshener

If you find yourself with lemon peels on your hand, consider throwing them down the garbage disposal instead of the garbage can. Turn on your garbage disposal for about a minute, and your entire sink will smell of fresh lemons. This is a perfect way to finish your weekly cleaning, to give your kitchen that pleasant lemony scent with no added chemicals.

Yellow Grease Waste Disposal

If you have ever cooked with oil, you are aware of how difficult it is to rid your kitchen of the remnants. Never pour it down the drain as the cooled grease can damage the garbage disposal blades. Instead, consider contacting the waste cooking oil collection service to properly dispose of, or repurpose, your cooking oil waste. They purchase used soybean, corn, and other vegetable oils from you to recycle and repurpose to prevent clogged sewer systems, turned into biodiesel or converted into soap, paint and detergent.

Lettuce Hearts, Onion Roots & Pineapple Tops

What do these collectively have in common? Each piece of produce scraps can be planted and used to grow more versions of themselves. Hold onto your vegetable rubbish and research which produces can be re-planted in a recycling garden. Grab several small pots, composted soil made from potato peels, a pot of water, and get planting immediately.

Instead of wasting the physical and mental effort on collecting trash after making a meal: take a moment to see where you can recycle, reuse and refreshen your Green footprint. The possibilities and lifehacks are endless, and they are nearly the next best thing to composting.

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Tips And Tricks For Shipping Internationally As A Small Business https://amandakrill.com/tips-and-tricks-for-shipping-internationally-as-a-small-business/ https://amandakrill.com/tips-and-tricks-for-shipping-internationally-as-a-small-business/#respond Wed, 25 Nov 2020 19:43:02 +0000 https://amandakrill.com/?p=8650 Finding an international market as a small business can be wonderful news. Open to you are new customers, new demand and resulting growth as a business.  However, increased international demand increases the need for international shipping. International shipping managed correctly, doesn’t need to be a problem. Yet for those unused to international demands, some snags […]

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Finding an international market as a small business can be wonderful news. Open to you are new customers, new demand and resulting growth as a business. 

However, increased international demand increases the need for international shipping. International shipping managed correctly, doesn’t need to be a problem. Yet for those unused to international demands, some snags can be hit. 

So, when turning to international shipping, here are some aspects to look out for, and some tips on how to use international shipping to your advantage. 

International Shipping Laws

Rules and Regulations

Each country will have its own rules and regulations around imports and exports. Depending on the countries you are looking to ship to, you may end up with more or less difficulty. It is key to make sure you are aware of these laws to avoid legal trouble and to reduce costs.

Consider Demand Levels

Some countries might not be worth shipping to due to the difficulty, so make sure you are aware of the levels of demand for your products or services from areas around the globe. Weigh up whether the demand makes dealing with international laws worth it. 

Consider Future Demand

Also bear in mind international countries overall marketplaces. Though you may not have a high demand right now, is it worth persisting with shipping to this country due to the opportunity for growth?

Seek Efficiency With International Shipping Costs

Couriers 

Finding the best courier can really help in reducing the costs of international shipping. Much like with home-based shipping, different couriers will cost different prices. Be careful to consider quality as well as price, however. You don’t want to turn customers away from re-buying with your business due to poor packaging. 

Custom Brokers

It might be smart to hire a customs broker to achieve the most cost-effective price and avoid any issues with laws and regulations. 

Tricks With Shipping

Bulk shipping will reduce your costs, as often couriers will offer a lower price for bulk than each shipping individually. 

Much like with outsourced work, try bartering with courier services. Often you will find you can get a better deal this way. 

Packaging

Choosing your packaging wisely can protect against breakages. If you ship fragile items, the packaging is critical, but it is key regardless of what you are shipping. 

An international journey is quite different from a home-based shipping journey. Your products are kept for longer and may face a bumpier journey. Upping protective material is key, so your products don’t arrive at the customer’s door already broken or scuffed. 

Some key packaging essentials to look out for:

  • Strong boxes. It may be more eco-friendly to reuse boxes, but a worn box won’t offer much protection for your products. 
  • Bubble-wrap. Bubble-wrap should be used to protect each item before it goes into the box. 
  • Paper or larger bubbled bubble-wrap. Soft material like these is great to fill the air space in boxes. This should stop your products from moving about inside the box. 

 

Get shipping!

Now you’ve considered all these issues; you should be ready to ship. International markets can really help small businesses, so make sure to deliver to them well!

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Is The Digital Product Industry For You? https://amandakrill.com/is-the-digital-product-industry-for-you/ https://amandakrill.com/is-the-digital-product-industry-for-you/#respond Wed, 25 Nov 2020 17:02:51 +0000 https://amandakrill.com/?p=8647 When it comes to being able to launch your own business, it’s always a good idea to make sure that you’re stepping into an industry that you love. Whether you create a product or sell a service, it’s nice to actually do a job that you love when you’re self-employed. There’s nothing worse than the […]

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When it comes to being able to launch your own business, it’s always a good idea to make sure that you’re stepping into an industry that you love. Whether you create a product or sell a service, it’s nice to actually do a job that you love when you’re self-employed. There’s nothing worse than the idea of working for yourself and being stressed out! So you really have to think about the field that you’re considering moving into.

Right now, you may hear a lot about digital products. In a way, they are a form of passive income. You’re able to create a product once that then goes on to sell multiple times. Examples of this include eBooks, courses, and templates for various things. Let’s take a look and see if this industry is right for you?

You’re An Expert In Something

First of all, you really do need to be an expert in something. If you don’t have experience or credentials, then why would people want to buy or download your product? It’s important to really know your stuff and have something to offer your customers.

You Have Knowledge Or Creativity To Share

It also really helps if you have some kind of knowledge about the topic that you want your digital product on. It could be that you even have lots of creative skills that will allow you to create a book or templates. When you do have something to give, you’ll be in such a good position to be able to really make something special and have it do really well.

Knowing How To Make It

From here, you’re going to find that you actually will want to make sure that you know how to make the product as well. This can translate no matter what product it is that you’re looking to create. It’s important to work out how to create an eBook or the best online course platforms to use. When you know exactly how to get this underway, you’ll be in a much better position to get something off the ground.

Adding Value

But also, it’s important to make sure that you’re able to add some kind of value. It’s always a good indication when you’re an expert and you have knowledge, but if you are unable to add value, creating the product might not be for you. The market you’re looking to enter could be oversaturated and if you can’t add a different twist, you may find that it’s not going to get picked up.

Marketing Your Product

Finally, you’re going to want to make sure that you know exactly how you’re going to market your product. Selling a digital product isn’t going to be like a physical product. You’re often relying on the idea that your customers want to learn from you and take on your expertise and knowledge. Here, relationships building is so important. Building your audience and your email list can really make a difference. So you really have to put the work in.

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How to Create a Productive Work-From-Home Environment https://amandakrill.com/how-to-create-a-productive-work-from-home-environment/ https://amandakrill.com/how-to-create-a-productive-work-from-home-environment/#respond Tue, 24 Nov 2020 22:29:56 +0000 https://amandakrill.com/?p=8644 Working from home was already a trend on the rise before the pandemic of 2020. Around 42% of the U.S. labor force is now working from home – a number that will likely continue to rise.  But working from home can be incredibly difficult. And for many of us, the challenge lies in the environment. […]

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Working from home was already a trend on the rise before the pandemic of 2020. Around 42% of the U.S. labor force is now working from home – a number that will likely continue to rise. 

But working from home can be incredibly difficult. And for many of us, the challenge lies in the environment. Optimizing your home workspace can work wonders for your focus, drive, and performance.

Here are a few ways to create a productive workspace at-home:

Create a Dedicated Space

Not everyone is fortunate enough to have a home office, but this doesn’t mean you can’t have a dedicated workspace. We’ve all seen guest beds and kitchens in the background on Zoom calls – and this is 100% okay. 

Getting into the habit of lounging in bed or on the couch can have long term consequences. Your brain will start to blend “where I rest” with “where I work,” which can lead to a lack of focus while working and an inability to rest when resting.

Carve out space in the corner of an existing room if possible. All you need is a desk and a chair. If things are tight in your home, take up residence at the kitchen table. This isn’t a dedicated space per se, but placing a lamp and a few trinkets can quickly turn it into your workspace. The act of returning there each day is enough to tell your brain, “this is where I do work.” 

If you live in a moderate climate, consider setting up space outdoors on a deck or patio. National Outdoor Furniture has great pieces for any business.

Do work in this dedicated space, and when away from it, relax. Instead of burying your head in your phone on these breaks, go for walks, read, meditate, or spend time journaling. The separation and time away will improve your mood and mental health.

Decorate for Inspiration

No one wants to work in a dull space. We need some motivation to keep us going. Once you’ve chosen space to work, decorate it with things that motivate and inspire you.

Consider adding greenery, succulent plants, or flowers to brighten the space. If you’re a book lover, add some classics that inspire you to the area. If you’re a fan of inspirational quotes, buy a few prints from Etsy or print them yourself. Working from home will lead to tough days. Make sure your environment doesn’t add to the monotony. 

Switch Things Up

When working from home does start to get old and monotonous, don’t be afraid to switch things up. You don’t have a boss or office manager who needs to approve moving your desk – probably just a significant other or pet. 

Moving things around can be a great way to snap out of a rut and boost productivity. It doesn’t have to be drastic, either. Moving your desk a few feet, buying some new office furniture, or planting a new succulent can be enough to turn things around.

Prioritize your work-from-home environment to stay motivated, productive, and focused.

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Eco-Friendly Money Making Ideas This Year https://amandakrill.com/eco-friendly-money-making-ideas-this-year/ https://amandakrill.com/eco-friendly-money-making-ideas-this-year/#respond Tue, 24 Nov 2020 12:32:09 +0000 https://amandakrill.com/?p=8640 Running a business during times like these can be incredibly hard, and there are many small companies this year that have fallen by the wayside and fallen victim to the pandemic.  If you are looking to start a small business this year, it may be smarter for you to start a venture at home alongside […]

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Running a business during times like these can be incredibly hard, and there are many small companies this year that have fallen by the wayside and fallen victim to the pandemic. 

If you are looking to start a small business this year, it may be smarter for you to start a venture at home alongside your current role to keep that level of stability. 

As Sir David Attenborough has taught us, the world needs us more than ever. To make a difference in a small way and make money while you do it, there are some great eco friendly business ideas you can try. Here are some simple at home ways to make money and start a small business this year. 

Grow plants 

One very simple method for making money while impacting the environment in a positive way is to grow plants and sell them. Everyone loves houseplants, and many people also love to grow their own fruit, vegetables, and herbs. By growing these things yourself at home and selling them; you’ll be able to make money while adding new life to the planet. 

Rescue animals 

One brilliant way to start making money this winter while doing something good is to rescue both domestic and wild animals and help to rehome them. There are always animals in need of help and you can be the one to change their lives for the better. You don’t even need to spend a ton of money to start up your venture because as long as you have a safe home and food you can house many types of animal. 

Sell your solar power 

If you have solar panels on your home and you are looking to make some extra money this winter, it is a great idea to sell your solar power locally. This is a simple idea and will bring you passive income all year round and allow you to stay stable financially. 

Create recycled art 

For those of you who have a flare for the arts and also care for the environment – it is more and more important to consider recycled materials for your work. You can for example make your own paper at home from old newspaper, you can use old bottles and cans, or even create sculptures using secondhand furniture. Show off your artistic style and also allow people to bring a piece of recycled art into their homes. 

Make money through cell towers 

Did you know that if you have a cell tower on your property that you can rent it out? If you have a cell tower either at home or on a business property – you can use Vertical Consultants to rent out your tower to those who want to use it. This can actually be a brilliant way to make money this year and bring you some passive income without damaging the environment. 

Start a conservation project 

For those of you who want to build a business around the environment – why not consider starting your own conservation project this year? Conservation is so important – and you can be part of the change needed to happen in your local area. Choose an animal or an ecosystem and work towards changing it for the better. 

 

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How Brands Avoid Being Forgotten https://amandakrill.com/how-brands-avoid-being-forgotten/ https://amandakrill.com/how-brands-avoid-being-forgotten/#respond Tue, 24 Nov 2020 12:30:03 +0000 https://amandakrill.com/?p=8636 In building a brand for your business, you need to make sure you are aware of what it is that makes them successful. The other side of that coin is that you need to know what brands do wrong, and how it is that these actions mean that they are ultimately forgotten or overlooked altogether. […]

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In building a brand for your business, you need to make sure you are aware of what it is that makes them successful. The other side of that coin is that you need to know what brands do wrong, and how it is that these actions mean that they are ultimately forgotten or overlooked altogether. In this post, we are going to focus on some of the things that business leaders do to avoid their brands being forgotten, and what you can do if you want to make sure your brands avoid the same fate.

Being Highly Visual

Something that really helps to make a brand stand out and be memorable is when it is incredibly visual. There is something to do with the primacy of vision that means people are more likely not just to remember a highly visual brand, but also to relate to it and feel that they understand it in some essential way. By utilising the professionalism of a team like WSPR Creative, you can make sure that your brand is a much more visual affair, and therefore one that people are generally going to remember so much more readily.

Taking A Bold Stand

It’s all about being memorable, so one of the best ways to make sure of that is to find some way for your brand to take a stand. That might be on some kind of ethical dilemma the world is facing – although that can be a risky endeavour if you are going to risk splitting the population down the middle. Or it can be something that you know people tend to dislike in company culture and branding which you are therefore moving against in a clear and bold way. However you do it, taking a bold stand ensures that your brand is much more likely to succeed in being remembered for a long time.

Being Culturally Relevant

The very moment that a brand starts to have the look or feel of one that is culturally out of touch, it is over for it unless a radical shift takes place in some monumental way. Ultimately, your brand needs to be one that appears to be of this time, even if you are working with a company that is a hundred years old. Keeping everything up to date and as culturally relevant as possible is always going to be an important way of keeping things in check.

Courting The Right Kind Of Controversy

It’s a risky game to play with controversy, but as we all know high-risk efforts often pay off bigger. If you want your brand to be highly memorable, one method to consider is to try and court a little controversy, but it must be over something that can’t possibly damage the reputation of the brand in a huge way. If you can thread this needle, this can be one of the most powerful means of ensuring that your brand is remembered forever. It’s risky, but if you pull it off it will avoid you being forced to rebrand.

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3 Of The Safest Brick And Mortar Businesses To Start https://amandakrill.com/3-of-the-safest-brick-and-mortar-businesses-to-start/ https://amandakrill.com/3-of-the-safest-brick-and-mortar-businesses-to-start/#respond Tue, 24 Nov 2020 12:27:46 +0000 https://amandakrill.com/?p=8633 There are plenty of people out there that will tell you it’s a mistake to open a traditional retail business. Online shopping is taking over the market and you can usually get better deals, not to mention that it’s more convenient. But does that mean that brick and mortar retail businesses are dead? While some […]

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There are plenty of people out there that will tell you it’s a mistake to open a traditional retail business. Online shopping is taking over the market and you can usually get better deals, not to mention that it’s more convenient. But does that mean that brick and mortar retail businesses are dead?

While some people say that is the case, it’s not true. There are plenty of retail stores that are thriving and if you want to open a retail store of your own, you can still be successful. However, it’s important that you open the right kind of business. Some retail areas are dominated by online stores, while others still work best on the high street. These are some of the best brick and mortar retail businesses to start right now. 

Shoe Stores 

A lot of people shop for clothes online, but it can be tricky because you can’t try things on. That’s not too much of a problem because you can always send things back and as long as you know your size, you should be fine. However, when it comes to shoes, things aren’t that simple. Each shoe fits differently and, depending on the style, you may need a different size. That’s why a lot of people still prefer to go to a brick and mortar store to buy shoes, so they can try things on and get advice from a store assistant. 

Eyeglasses Stores 

There are plenty of people with vision problems and they all need to buy glasses from somewhere. Although online eyeglasses retailers are becoming quite popular, they cannot match the service that a normal store can. People like to try glasses on because you can’t always tell exactly how they will look on your face and seeing a picture online doesn’t cut it. As long as you consult a company like Eye Designs to help you create the perfect layout, you can provide a retail experience that cannot be matched online. There are some good opportunities for expansion here as well because you can start an adjoined opticians business as well. 

Food Businesses

Some people order their food online, but most people still do their shopping in person, which means that food stores are one of the safest brick and mortar retail businesses right now. It’s unlikely that you will be able to compete with large supermarket chains. However, there is still plenty of space for specialized food stores, especially as alternative diets like veganism are on the rise and people are making an effort to eat healthier. 

Alternatively, you could consider starting a restaurant business. A lot of people warn against restaurant businesses because they are tough to get off the ground and many of them fail early on. However, if you are passionate about food and you have a unique idea, you can make it work. 

It’s a misconception that brick and mortar stores are dead and it’s all about online businesses. Although some industries are struggling, these retail business ideas can still be very successful in the right hands.  

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Who Do You Need In Your Business? https://amandakrill.com/who-do-you-need-in-your-business/ https://amandakrill.com/who-do-you-need-in-your-business/#respond Mon, 23 Nov 2020 20:32:02 +0000 https://amandakrill.com/?p=8629 Knowing what kind of employees you need is a real strength to have; it’ll ensure you’re hiring the right people, and you’re working with the right skill sets, and having that much firm and fine organisation on hand will really make your business stand out.  And when you have your hiring needs down to the […]

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Knowing what kind of employees you need is a real strength to have; it’ll ensure you’re hiring the right people, and you’re working with the right skill sets, and having that much firm and fine organisation on hand will really make your business stand out

And when you have your hiring needs down to the finest of details, it won’t be hard to scan the market for the people who fit the bill! So, if you need a little help in finding the right employees for your business, we’ve listed three things below that you need to look for. 

Someone with Initiative 

Initiative is very important in the workplace, in a variety of ways. It means a person can think on their own two feet, in many situations, and won’t need a guiding hand to make a success out of the working day. And how do you go about recruiting someone with initiative? You ask a candidate about examples in their past, you determine their behavior in the present, and you put initiative takers in charge of the hiring process. 

Of course, having an equally as initiative HR policy for hiring is hard, but you can always outsource here until you find the answer. For example, PEOs Help Businesses Through COVID-19, which has been proven a notoriously difficult time to find and recruit the right people, which could be a temporary solution until you find the right people to put in charge. 

Someone with Passion

Of course, you also need to look for passion in your employee candidates. You need them to love what they do, and know what they love, and be able to come into work with the same passion every single day. Because a person who has plenty of feeling for the job at hand is going to be a very productive employee, and they’ll always go the extra mile.

For a small business like yours, finding someone with this kind of passion is absolutely invaluable. They’re a real asset to your company, simply because they have commitment, an eye for detail, and they’re knowledgeable enough to know the entire sector. This makes them perfect for management positions! 

Someone with Confidence

And then you need to look for someone who has some kind of mastery over the way they hold themselves, the way they act, and the way they speak. Of course, confidence comes in many different forms, but a confident person is always going to have a certain special something about them that you’re going to be able to notice. 

It won’t be hard to pick them out from a crowd, and while it’s easy to give someone with skill and experience preference, be sure to spare a thought for a candidate who’s eager, willing, and plenty confident in their presentation. 

You need people with both soft and hard skills in your business, but most of all, they need to have the special factors listed above to make them a good fit. 

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Go Green In Business To Increase Sales https://amandakrill.com/go-green-in-business-to-increase-sales/ https://amandakrill.com/go-green-in-business-to-increase-sales/#respond Mon, 16 Nov 2020 13:15:03 +0000 https://amandakrill.com/?p=8624 As a newbie business, you need to have your finger on the millennial pulse. This younger demographic will be the driving force behind the success of your venture. It doesn’t matter whether you are a newbie entrepreneur or whether you are a business veteran, you have to think about how to stay one step ahead […]

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As a newbie business, you need to have your finger on the millennial pulse. This younger demographic will be the driving force behind the success of your venture. It doesn’t matter whether you are a newbie entrepreneur or whether you are a business veteran, you have to think about how to stay one step ahead of your competitors. The best way to do this is to tap into twenty first century priorities. Sustainability is a massive facet of your venture. By being eco-friendly and showing your environmental credentials, you could become a market leader. Take a look at how you can go green to increase sales.

Packaging

There’s nothing worse than ordering a pen on Amazon only for it to arrive the next day in a box the size of a small car complete with yards of bubble wrap and packing peanuts. The sheer waste of resources in packaging this small item creates a sense of distrust within the customer. Your customers will want to do business with a company that limits its impact on the environment through packaging. If you sell makeup to eighteen to twenty five year old women, opt for custom cosmetic packaging that uses recyclable materials and doesn’t contribute to deforestation. If you sell larger or more fragile items, make sure your protective packaging can be reused or recycled. Customers will choose to buy from you rather than your rival if you use recyclable and greener packaging.

Energy

Your workplace should be energy efficient for a number of reasons. Firstly, your office needs to maintain a constant temperature for the comfort of your staff. Too hot or too cold and productivity decreases and you could be spending over the odds utilizing an inefficient heating system. Ensure that your workplace is well insulated, that the glazing is intact, and that any drafts are eliminated. Consider whipping up some solar panels on the roof to generate your own energy from the power of the sun. You can go off-grid and not have to worry about forking out for heating bills. Any energy that you generate that you don’t use can even be sold back to the utility company, leaving you making a profit from being energy efficient.

Carbon Footprint

Trying to go carbon neutral is an admirable effort to embark upon. Think about how you can utilize the cycling subsidy schemes available to small businesses. Try to encourage car share schemes or walk to work days. These will cut the number of cars on the road when commuting to work. You also need to consider the components that you purchase to create your product. While cheaper, a component from South Korea will have to travel many more miles than a local supplier a short drive away. The cost can be offset by passing on the differential to your customers who will be more than willing to pay up if you show off your eco-credentials.

Being sustainable isn’t easy, but it is vital to make your business futureproof. Follow this guide and you can go green to increase sales and profits.

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