In the internet marketing world, leads are gold. We all offer free gifts, beg, plead and bend over backwards to get them.

But what if there was a super fun way to not only collect leads, but also divy them up into appropriate categories so you can target them appropriately later?

Good news…there is!

There’s this super cool tool called Interact, and I recently got a chance to try it out.

So, the way it works is that you hook it up to your email marketing platform (it pretty much works with ALL of them); you use their amazing catalog of templates to start (or make one from scratch) and voila – a super fun, personalized quiz to gather leads.

Okay, that was an oversimplification…but, it’s really pretty much that easy.

The design is customizable. You can direct your quiz-takers through different questions based on their responses.

An opt-in form at the end allows you to collect those coveted leads, but is also able to be skipped (which really helps to build trust for those who are slow to give it).

There are built in analytics, so you can see exactly where people are dropping off, and/or how many leads you got.

It’s naturally responsive AND is pretty too.

(This is a screenshot from their homepage, so I don’t leave off any details)

Basically, I’m super impressed so far.

I made my quiz active about 2 weeks ago, and I’ve had amazing results. The best thing is that based on the way they responded, I am able to divide them up into lists that allow me to be send them more targeted messages.

You can check Interact out for yourself here.

More Blog Posts

Recents Posts

Keep Everyone In Your Business Safe

Keep Everyone In Your Business Safe

As a business owner, you will always have a duty of care to anyone visiting your business property. That’s why it’s important to make sure that you do take the right steps to protect them. Here are some of the key suggestions.  Secure Dangerous Areas  First, you do...

5 Tips for Taking Care of Your Company Vehicle

5 Tips for Taking Care of Your Company Vehicle

The company car is an essential part of your company's operations, whether it's used to deliver equipment or get to customers more easily. It's even important if it's simply an incentive for employees to choose your business over a competitor's. But if anything goes...

Business Security Measures to Avoid Disaster

Business Security Measures to Avoid Disaster

Business owners have a lot to worry about. Not only do they need to focus on making money and providing a good product or service, but they also need to make sure their business is safe from disaster. There are many things business owners can do to protect their...

Call To Action

Let’s Get Started and Start Building Great Websites

Subscribe Section